EDITION No. 163
Wed, Oct 14, 2026
HomeTopicsUser Behaviour

User Behaviour

How users actually behave inside products: tracking, analysis, and the patterns that explain activation, habit, and churn.

30
logged
1,836
views · 7d

All user behaviour posts

30 results · sorted by most read · showing 1–24

Three TikTok measures with different denominators: 2.21 billion reported potential adult ad reach in April 2026, roughly 10% lower Similarweb-tracked mobile app active use from September 2025 to February 2026, and 31.3% lower average video views in Metricool's matched sample.

60 TikTok Marketing Statistics for 2026: Ad Reach Grew While Views Fell

Current audience, organic content, advertising, search, and commerce data, with the measurement system attached.

Essay14 min read
Canva's Product Led Growth - All You Need to Know

Canva's Product Led Growth - All You Need to Know

The Canva's Playbook on How to Get Your Product to Sell Itself!

Teardown14 min read
Why Personal Finance Apps Fail at User Retention

Why Personal Finance Apps Fail at User Retention

A dashboard earns the next session only when it changes what someone does with their money.

Essay7 min read
Three short-form video signals for 2026: YouTube Shorts averages over 200 billion daily views; 48.6% of HubSpot survey respondents rank short-form video highest for ROI; Metricool reports more than 32,000 average views per TikTok video in its 6-million-video comparison.

50 Short-Form Video Statistics for 2026: Reach Is Not ROI

Current audience, platform, and marketer data with the denominators attached.

Essay13 min read
A YouTube measurement console separates four clocks: reach in people, viewing in views or hours, response in actions, and business outcomes in revenue or customers.

35 YouTube Marketing Statistics for 2026: TV, Shorts and ROI Don't Count the Same Thing

The newest audience, television, Shorts, advertising, shopping and marketer data, with the denominator attached.

Essay12 min read
PostHog public homepage introducing its connected product and data tools.

PostHog Review: When One Product Stack Helps, and Where It Needs Work

A decision guide to PostHog’s analytics, replay, flags, experiments, warehouse, pricing, and operational limits.

Review14 min read
Proposed smart-plug setup journey: a box insert routes customers to download or open the app, pair the device, recover from blocked permissions, and send a command to a lamp.

Product Onboarding Starts Before the First Login

A practical playbook for getting connected-device customers from unboxing to a working product.

Playbook10 min read
An unbranded phone's illuminated side button routes into browser, message, map, and document contexts that feed a repeat-use loop.

Gemini's Paid User Acquisition Edge Is a Button, Not an Ad

Google did not escape paid acquisition. It turned assistant gestures, device defaults, and product context into inventory.

Teardown9 min read
A recorded interview waveform becomes a timestamped transcript, then branches into a direct quote, a recurring theme, and an uncertainty to check.

5 Best AI Transcription Tools for User Researchers, Matched to the Work After the Interview

Pick the tool that helps your team verify, retrieve, and reuse participant evidence after the recording ends.

Review10 min read
A product question connects to account and event definitions, a reviewed SQL query and a reusable chart

Top 5 AI SQL Tools for Product Analytics Teams

Choose a notebook, dashboard, query workbench or custom interface that keeps the SQL reviewable.

Review10 min read
A circular experiment conveyor carries colored user signals through a return loop, adjustable test switch, measurement checkpoint, and drop-off chute.

User Retention Strategies: Choose the Next Test

Turn a worrying return curve into one hypothesis, one test, and a reason to stop.

Playbook10 min read
A video ad signal passes through six separate measurement gates: impression, viewability, attention, completion, attributed conversion, and incremental outcome.

32 Video Advertising Statistics for 2026: Every View Has a Different Denominator

Current spend, cost, attention, and conversion data with the counting rules attached.

Essay13 min read
Top 5 free User Behavior Tracking Tools

Top 5 free User Behavior Tracking Tools

Field Note3 min read
Harmful Side Effects of Designing UX in Vacuum.

Harmful Side Effects of Designing UX in Vacuum.

Why solo-designer magic turns into product mayhem, and five quick fixes to break the bubble.

Essay7 min read
User Onboarding - How a Little Friction Can Boost Your Product’s Success!!!

User Onboarding - How a Little Friction Can Boost Your Product’s Success!!!

Striking the Right Balance Between Easy Sign-Ups and Truly Engaged Users. How much frictionLess is too much frictionLess?

Essay10 min read
How to Effectively Use Data Analysis to Interpret User and Customer Behavior?

How to Effectively Use Data Analysis to Interpret User and Customer Behavior?

Playbook7 min read
How Data Analysis and User Experience Strategies Led to Unprecedented Growth of Twitter.

How Data Analysis and User Experience Strategies Led to Unprecedented Growth of Twitter.

Essay6 min read
User Behavior Analytics: A Guide to Understanding and Optimizing Customer Journeys

User Behavior Analytics: A Guide to Understanding and Optimizing Customer Journeys

Playbook11 min read
Product Growth: Leveraging Product Metrics, Cohorts, and Counter-Metrics for Sustainable Success

Product Growth: Leveraging Product Metrics, Cohorts, and Counter-Metrics for Sustainable Success

Essay13 min read
User Behaviour Tracking: How Understanding User Behaviour drives the growth of your Product.

User Behaviour Tracking: How Understanding User Behaviour drives the growth of your Product.

Essay5 min read
A/B testing a product feature - Straight Forward

A/B testing a product feature - Straight Forward

Essay3 min read
How Netflix, Apple, Slack & Starbucks Won the Billion-Dollar Market

How Netflix, Apple, Slack & Starbucks Won the Billion-Dollar Market

Teardown4 min read
Utilizing Customer Journeys, User Research, and Data Metrics for Product Growth Success

Utilizing Customer Journeys, User Research, and Data Metrics for Product Growth Success

Essay17 min read
What is User Behavior Analysis? 4 Essential Methods and 1 Secret Weapon to Outshine Your Competition

What is User Behavior Analysis? 4 Essential Methods and 1 Secret Weapon to Outshine Your Competition

Playbook4 min read

A useful growth idea, every week.

137 articles · 23 calculators · 3 tools · join the lab · no spam, ever.